Facebook Connect Data – added to Profile Cloud
Connect your Facebook sign-in application to profile cloud and bring relevant customer data to the profiles. The Facebook collect app brings all Facebook data made available through Facebook Connect into Profile Cloud.
- Improve Display retargeting performance with more relevant offers
- Implement Facebook login with Profile Cloud with no new code required or leverage an existing FB Connect implementation.
- Bring in all FB Connect data
- Update Profile Cloud Profiles with new information from FB - hourly, daily or trigger an update based on behaviour.
- Use FB data in the rest of Profile Cloud to feed other channels
- Create segments of your visitor and customer based on FB data. Examples below
- Activities listed on the profile
- Photo albums names created
- Books listed in profile
- Events the person is attending
- Family relationships
- Links posted on the feed
- Friends list
- Groups the person belongs to
- Interests in the person's profile
- Movies listed in the person's profile
- Music listed in the person's profile
- Achievements in games
Contact APSIS Client Care for more info. firstname.lastname@example.org